Business Proposal Example

A business proposal is a // written document that outlines the terms and conditions of a business deal. It is typically used to pitch a new product or service to a potential customer or client.

A business proposal should be clear, concise, and persuasive. It should include the following sections:

  • Executive summary: This is a brief overview of the proposal. It should highlight the key points of the proposal and why it is a good deal for the recipient.
  • Problem: This section should identify the problem that the proposed solution will address.
  • Solution: This section should explain how the proposed solution will solve the problem.
  • Benefits: This section should highlight the benefits of the proposed solution.
  • Cost: This section should detail the costs of the proposed solution.
  • Timeline: This section should outline the timeline for the proposed solution.
  • Call to action: This section should state what the recipient is being asked to do, such as sign a contract or provide funding.

Here is an example of a business proposal:

Executive summary

We are proposing to provide your company with a new software solution that will help you to improve your customer service. Our solution is easy to use and affordable, and it will save you time and money.


Your current customer service system is inefficient and time-consuming. It is difficult for your employees to find the information they need, and it is difficult for customers to get the help they need.


Our software solution will provide your employees with a single, centralized source of information. It will also allow customers to self-serve, which will free up your employees to focus on more complex issues.


Our solution will save you time and money. It will also improve customer satisfaction and loyalty.


The cost of our solution is $10,000 per year.


We can implement our solution within 6 months.

Call to action

We would like to schedule a meeting to discuss our proposal in more detail. Please contact us at [email protected] or [phone number].

This is just an example, and the specific content of a business proposal will vary depending on the specific business deal. However, this example should give you a good starting point for writing your own business proposals.

Here are some additional tips for writing business proposals:

  • Do your research: Make sure you understand the needs of the recipient and how your solution can meet those needs.
  • Be clear and concise: The proposal should be easy to read and understand.
  • Be persuasive: The proposal should convince the recipient that your solution is the best option for them.
  • Proofread carefully: Make sure there are no errors in grammar or spelling.

By following these tips, you can write business proposals that are clear, concise, and persuasive.

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